February 18, 2016 / GuidesforCRM
Is your company up for the challenge by implementing a CRM system? The problem with companies today is that they implement a system but instead of making the business run more efficiently, it becomes another boulder on the road to business success.
Luke Russel explains that the success of CRM depends on how well it is being accepted, understood and implemented in the culture and process of the company.
If you really think investing in a CRM system is as easy as buying a software and expecting people to just wing it, then you should read this article. -Hanna Sanchez
Most executives implement CRM, hold a couple of trainings and consider CRM to be implemented. When they hire a new person, they have an on-boarding session that includes a couple of hours of CRM training.